September 19th, 2011 
admin Question by Packers4: Business Plan – How to create financial projections for Social Networking Website?
Hello,
I am currently writing up a business plan for a niche social networking website.
I know how to create a financial model for a business selling ‘goods’ but I am stumped on how to determine the money coming in for a social networking website based on Ad Revenue from Google Adsense or permanent spots advertisers buy.
Any idea how to create these? Money will predominantly come from ad revenue and t-shirt sales.
Whats the rule of thumb of advertising revenue?
Thanks.
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